Mobile digital television broadcasting joined forces with public transit on April 13, 2009, as the City of Raleigh, WRAL and the CBC New Media Group launched the first public deployment of mobile digital TV in a Capital Area Transit bus.
The new venture delivers real-time digital television and interactive data to CAT buses. CAT bus passengers will be able to view WRAL’s local and syndicated programming throughout the day. Additionally, the screens will offer CAT passengers city news, real-time schedules, route specific updates and other useful information on the digital screens that are strategically placed inside buses.
“Mobile DTV broadcasting is a major part of our future and we are excited to partner with the City of Raleigh as we enter a new era of technology," said Capitol Broadcasting CEO and President James F. Goodmon. "Mobile DTV broadcasting enables WRAL to better serve our viewers, communities and advertisers by providing a strong combination of anywhere access, two-way communication and mobility.”
Cutting-edge technology for the mobile DTV system is provided by co-developers LG Electronics, Inc. and Harris Corporation. LG Electronics will provide mobile DTV receivers, flat screen monitors and project development and support. Harris will provide mobile transmission equipment, the digital signage systems and development and support services.
Thanks to WRAL.com for this capcom story & photo.
|POSTED: April 15, 2009|