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Bulls
Put More In The Stands Than Fans
Organist Bruce Michaels Steals Home |
The Durham Bulls are
getting attention for more than a great baseball team. The atmosphere
at the ballpark has long been praised for being family friendly, entertaining
and energetic. Now the Bulls organist is getting a little notoriety.

The fans know they're getting live music when they see organist Bruce
Michaels playing in the stands. |
In the May 28th
edition of Raleigh's News & Observer, writer Jonathan Goldstein
featured Bulls organist Bruce Michaels in the article "Music in
the stands." Goldstein marveled at the innovation of putting Michaels
into the action, literally. The Bulls pulled up a few seats behind
homeplate and puts Michaels and his Clavinova in the stands on Friday
and Saturday home games.
Having the music
front and center adds flavor to the carnival atmosphere at the
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Durham Bulls ballpark.
Goldstein wrote, "The right-before-your-eyes evidence that this really is
live music makes the ballpark experience a little richer, a little more
authentic, a little more 'Bull Durham," fans say."
Bulls Director of
Media Relations Matt DeMargel told Goldstein that, "The decision to move
Michaels into the seats wasn't the result of a major marketing study…Owner
Jim Goodmon simply thought it would be fun."
And fun it is, especially
for Michaels. The 36-year-old singer, songwriter, actor and piano teacher
told Goldstein, "I'm a ham-a performer. I love being in public. If I'm
in front of 50 people, that's good. If you give me 500 people, that's
great. If it's 10,000 people, that's wonderful."
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