Wool E. Bull to Star in ESPN Ads

Wool E. Bull, the mascot for the Durham Bulls, is slated to star in his own commercial for ESPN, the all sports network. Bull got his big break after Brian Crichton, promotions coordinator for the Durham Bulls and Bull's agent, had the idea that Bull would fit right in with the off-beat promotional ads run by ESPN. After a quick telephone conversation with an ESPN executive, Bull was on his way to ESPN headquarters in Bristol, Conn. for an interview.

At this point, Crichton does not know when the commercial will begin to run, but he will keep all of Bull's fans informed of any new information.